Prior to ClusterTruck, he founded the companies Exact Target and Compendium, then sold them to Salesforce and Oracle, respectively. Because the software allows for more precise timing, the drivers don’t even have to get out of the car food is ready as soon as they arrive.Īnd despite doing it all themselves, ClusterTruck service, from order to delivery, is about 20 minutes faster than the industry average.īaggot, a prominent Indianapolis entrepreneur, founded ClusterTruck in 2015, but he’s a software guy through and through. If food takes five minutes to cook, the time to start the order is when a driver is five minutes away. When an order comes in, kitchen workers wait to start cooking it until the system tells them exactly where the driver is. All those meals can be rolled up into a single order on ClusterTruck, and paid for together (the company doesn’t accept cash payments).īehind the scenes, the company’s in-house software system is calling the shots. You, on the other hand, want cold noodles. So, for example, Sally across the office might want a cheeseburger, and Dan prefers a salad. You can order as many different types of food as you like, so long as they’re on the menu. To use the service, customers go online and choose from the rather extensive menus ClusterTruck offers. Founder and CEO Chris Baggot believes this vertically integrated approach to food delivery is the most sustainable way to do business over the long term. They create the recipes, write the software that powers their operation, and pay their own set of gig-based drivers. ClusterTruck controls the entire process, from putting menus online to taking orders to getting the actual food to the customer’s door. Rather, the Indianapolis, IN-based delivery-only food service is making a name for itself because of the way it approaches the delivery business. While the exact delivery area hasn’t been set, Ragno says they typically focus on the area within eight minutes of the kitchen, to keep deliveries fresher.Despite it having the best company name we’ve heard in months, there are no actual trucks involved in ClusterTruck’s business. The Charlotte delivery kitchen is being built inside the I-277 loop near Church and Liddell Streets, so the delivery zone will focus on uptown and the areas around it. If that doesn’t fly here, they’ll change it. For instance, in Columbus, one of the popular items is the Johnny Marzetti (a Midwestern dish with macaroni noodles, marinara sauce, ground beef and cheese). The menu in Columbus is the one that Charlotte will get at first, although they also will make changes based on what people here order. The company started in Indianapolis and branched out to Columbus, Ohio. There are even vegan/vegetarian and gluten-free sections. The menu is broken down into sections, like Easy Breakfast (yes, you can get a breakfast burrito and avocado toast delivered to your home or office), burgers, pizzas, pan Asian and baked macaroni and cheese variations. ClusterTruck’s menu is set up like a food truck rally, where you can choose from different kinds of food.
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